Friday, March 1, 2013

Spring Strategy

March is a really great month for apparel sales due to...tax refunds!  Sales will be brisk, and then all of a sudden April 1st will arrive and with it, the inevitable Summer slowdown. Is it time to hang up  listings until Fall?  No way!  It is time, however, to develop a strategy to overcome this.  Over the next 30 to 60 days I will be experimenting with some new categories to sustain me through the Summer.  My first thought is cosmetics.  This is an item that customers will seek throughout the year.

Our biggest seller in February was our Norma Kamali Palazzo pant http://www.ebay.com/itm/Norma-Kamali-Black-Jersey-Palazzo-Wide-Leg-Dress-Pants-Misses-M-L-XL-XXL-/181079736248?pt=US_CSA_WC_Pants&var=&hash=item6fcf25caab.  This continues to be a strong performer.  Get yours while they are on sale!  We will be allowing our inventory levels to diminish to make way for sizzling summer styles.

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